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These students are way to smart for carefully constructed advertising... they understand that each age group, each demographic is targeted by fabricated, market tested, heavily researched- fake images. This is applied Media Literacy.
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These Middle School students examined many current magazines that target teens and young women- and this is their RANT. This video is part of a series of short videos made with youth over the past 7 years. Many subjects are examined, many production styles are used, and the common theme is empowered youth taking a critical look at the media culture we all live in. memefilms.org
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This is what we do when we make videos with youth on the vast subject of our media saturated culture. We tackle tobacco, alcohol, body issues and many other subjects. www.memefilms.org
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This guy Paul, unloaded on tobacco's long history of targeting youth... need we say more? This was filmed in under 20 min. late one afternoon after a "media camp" where the students used dance, video production and drama to analyze and comment on our media culture.
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Another short Media Literacy video made with middle school youth.
Media Literacy- Media Comentary
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