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"GOOD TO GREAT" : How little things can make a big difference... "Good to Great" (Brand RMX Episode 2) gives us a glimpse into Jeff Staple's foundations and work ethic from his early design career at Rawkus Records in the mid 90's to his becoming one of the most influential people in street culture today. In addition to being the founder and the Creative Director of Staple Design (Reed Space, Nike, LVMH, Levi's, Sony, Kia Soul) since 1997, Jeff…
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INFLUENCERS is a short documentary that explores what it means to be an influencer and how trends and creativity become contagious today in music, fashion and entertainment. The film attempts to understand the essence of influence, what makes a person influential without taking a statistical or metric approach. Written and Directed by Paul Rojanathara and Davis Johnson, the film is a Polaroid snapshot of New York influential creatives (advertising,…
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INFLUENCERS In-depth Series features Steve Stoute, Founder and CEO of Translation, a brand management firm that arranges strategic partnerships between Pop Culture icons (Jay-Z, Gwen Stefani, Lebron James, Justin Timberlake, etc.) and Fortune 500 companies. In this episode, Steve Stoute discusses the concept of cool, how new cultural codes are redefining traditional corporation communication. He also talks about creating successful collaborations…
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