Social Media Questions from Non Profit and Alumni…

Matt Frazier started Pursuant back when email was the primary way to cultivate and solicit your online audience. Having asked "what's after email?" for years and building a social communication platform for associations, Unifyer, Pursuant now offers a basic service allowing non profit clients with no experience in any of the social media spaces to learn to listen, participate and grow their networks. See all the videos in this channel - vimeo.com/channels/35829

Let me answer this question by first telling you what not to do. Then a tip or two about what you should.

There is one key idea that you can draw from this reading. But be sure to read the whole thing!

There are a few different ways this question has come to us. Should we jump in to a few of the most popular social media arenas?

I have fielded a few questions from people who seem to wonder how they can use social media to augment their current communication channels. However, social media is not your new email.