Crowdsourcing is a delicate art which involves a certain nuanced communication skills and an understanding of psychology.
Learn how you can embrace your inner Tom Sawyer to motivate your community to work for you. Using these methods, HootSuite has managed to crowdsources everything from it's name to translations of it's product into 13 different languages (and counting).
Read the full article: thecommunitymanager.com/2013/01/17/crowdsource-community-tom-sawyer
Music: Bear Mountain