1. White Horse Trading Company has one simple belief: quality goods can and ought to be made in the USA. We take great pride in American ingenuity and craftsmanship. To that end, all of our wears are bench-made by an American artisan with decades of experience, using heirloom construction techniques. Cut, sewn, finished and packaged every step of the way right here in the good ‘ol USA by a sixth-generation professional sewist and pattern maker. Our wears age gracefully and gain character with every use. Satisfaction guaranteed.

    Music: Calexico - Glowing Heart of the World

    # vimeo.com/58282943 Uploaded 2,951 Plays / / 4 Comments Watch in Couch Mode

  2. photographer : Shinichi Izaki
    videographer : Shinichi Izaki
    camera : Canon EOS 5D Mark III
    lens : LEICA SUMMILUX-R 50mm f1.4
    lens : LEICA ELMARIT-R 19mm f2.8

    # vimeo.com/56640817 Uploaded 3,419 Plays / / 1 Comment Watch in Couch Mode

  3. # vimeo.com/40550310 Uploaded 10.6K Plays / / 2 Comments Watch in Couch Mode

  4. Added Value? is a touring exhibition by the Crafts Council that questions the value of contemporary craft within the current landscape of branding and luxury. It showcases high-quality and bespoke work from makers Zoe Arnold, Bompas & Parr, carréducker, Simon Hasan, Tracy Kendall and Oliver Ruuger.

    Our beautifully shot films capture the processes of each of these makers and focus on a different theme that links craft and value. Each film features a brief introduced by Bruce Montgomery, Professor of Design and Craftsmanship at Northumbria University.

    Direction: Christopher Thomas Allen and Tim Cowie
    Producer: Alice Ceresole
    Assistant Producer: Annie Kwan
    Production Assistant: Bea Wilson
    Camera: Christopher Thomas Allen, Tim Cowie and Jai Rafferty
    Editors: Christopher Thomas Allen, Tim Cowie and Helen Omand


    Does bespoke offer greater value than off-the- peg? In recent decades mass production has created a gap between producer and consumer. Bespoke consumption, and the commissioning of products, is now associated with luxury environments.

    In making the assumption that bespoke is more expensive, other value-adding factors are not accounted for: the experiential benefits of using something that fits and meets your needs; and the emotional attachment and satisfaction that can come from a relationship with the maker. Such products, due to the materials and production process, are repairable and in turn more sustainable. In the rush to have more, more readily, have the wider values of bespoke products been forgotten?


    Bespoke shoemakers Deborah Carré and James Ducker met whilst completing shoemaking apprenticeships, and together launched carréducker in 2004. United by a desire to bring the traditional craft of shoemaking into the 21st century, their work combines highly skilled and traditional craftsmanship with creative and unique styles and cuts. Their shoes are hand-sewn using centuries-old techniques. Yet carréducker have a distinctly contemporary approach to design, playing with fabric and leather combinations and colours. They see interaction with the customer as the most important part of the design process. Only after a series of fittings and discussions about style, detailing and finish, are the shoes made. Does the bespoke approach add value?

    carréducker are partners of Gieves & Hawkes gentlemen's emporium, located at 1 Savile Row, London. They also run a studio at Cockpit Arts, London.



    # vimeo.com/49378345 Uploaded 1,274 Plays / / 2 Comments Watch in Couch Mode

  5. In this short film, commissioned by eBay and the British Fashion Council, menswear designer Patrick Grant of London's Savile Row based E.Tautz label talks about the inspiration behind his Autumn Winter 2013 collection; the purchase of a vintage tartan jacket, on eBay.

    Directed by Chris Floyd

    # vimeo.com/57076070 Uploaded 3,868 Plays / / 1 Comment Watch in Couch Mode


Men's Style & Bespoke Tailoring


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