No fashion photo shoot would be complete without its corresponding 'making of' video, so when the peeps over at Luminous went out to Mesologgi for The Looking Glass, the Fall Collection shooting of Fullah Sugah, we were behind the scenes handling the Collection's backstage video. Inspired by the catalogue's distorted, kind of broken layout, and the photo shoot's good use of mirrors and white space (salt, actually) we designed the opening sequence in a similar, abstract tone and delivered a backstage video that's happily showcased at the brand's website.
Writen and Performed - Akın Tek
Animation, Stop Motion and Music - Arda Yalkin
Photography - Hande Şekerciler
I’m faintheartedly turning the pages of the decent newspapers, left so few, to see the awful news. And more awful news comes to me when I turn my face to social media. Hydroelectric dams, violated academic freedom, ban of abortion, Palestine, Kurds... Listed like that, they are out of their importance, as if they are numerical calculations. And they get rid of their urgency as they reflected next to cat videos, celebrity quotes, yet another sharing of some distant friend’s, eating something somewhere. But I sign the petitions, without thinking much about whether it will be useful, Often go to Taksim for protests, and with some experience left from the days we spent at the stadiums, cry out at the top of my lungs: “There is no individual victory! Together we stand, divided we fall.” When I get home, I feel helpless and lonely, every time. What would happen if we never cried out? How it feels to listen someone cry out, What’s the effect? “run my friend run, the police will come.” Now and then internet tell the good news: “Our petition hitted the point, she is free! Go on. Let’s sign this now. ” Though I should feel excited and think how crowded we are indeed, I reflect on the other unsuccessful attemps. They are huge: “They overrule the claim, say goodby to the greenyard.” Next is the selfies of relatives: “God bless you kids, you are awesome.”, “The claim is overruled, the rapist is outside.” She turned her status to “single”. “Oh dear you know we are always with you L” He was acquitted three times, but the court to see him forth.” “my daughter has won the art competition.” “Oh god bless her how smart she is.” “Convicted goverment officer is promoted.” Photo of a new born. “oh sweet sweet, may the lord reward him.” And I’m exposed to spritual quotes, if everything haven’t been that sickening would they still be that spritual? “Sweetheart, don’t be sad.” Then I slide the window of the close shotted insect. “You are great!” “Master piece” I focuss on the countless eyes of the insect, And I see countless reflection of my friend and his camera. And I share: “you don’t need that much eyes little bug, spare some for us please.”