If You're Targeting an Older Customer Demographic...Should You Still Be Using Social Media?

from Brody Dorland

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In this presentation from the 2011 Kansas City Meetings Industry Council Speaker Showcase, Brody Dorland makes the case for using social media, no matter what age groups a company might be targeting. With compelling data and technological considerations, every business should consider using social media to supplement their existing sales and marketing activities.

In this presentation from the 2011 Kansas City Meetings Industry Council Speaker Showcase, Brody Dorland makes the case for using social media, no matter what age groups a company might be targeting. With compelling data and technological considerations, every business should consider using social media to supplement their existing sales and marketing activities.

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