In the redesigned Deutsche Bank headquarters in Frankfurt am Main, the BrandSpace is providing insight into the bank’s history, present, business areas and its brand philosophy. The Deutsche Bank Logo by Anton Stankowski serves as starting point for the spatial design and is now translated into three-dimensional narrative space.
The Kinetic Logo takes a purely associative and aesthetic approach to translate the brand values of passion and precision into space. The logo becomes a kinetic sculpture with its central, diagonal part sliced up into 48 triangles. The triangles move in a complex choreography of flowing 3D structures that appear to hover in the air. In addition the surface of the triangles is animated by a layer of projected video textures in some sequences.
In the redesigned Deutsche Bank headquarters in Frankfurt am Main, the BrandSpace is providing insight into the bank’s history, present, business areas and its brand philosophy. The Deutsche Bank Logo by Anton Stankowski serves as starting point for the spatial design and is now translated into three-dimensional narrative space.
The Kinetic Logo takes a purely associative and aesthetic approach to translate the brand values of passion and precision into space. The logo becomes a kinetic sculpture with its central, diagonal part sliced up into 48 triangles. The triangles move in a complex choreography of flowing 3D structures that appear to hover in the air. In addition the surface of the triangles is animated by a layer of projected video textures in some sequences.
The "Kinetic Sculpture" metaphorically translates into space the form-finding process of vehicle design. The interplay of mechanical and electronic components creates a dynamic art piece reflecting the precise exchange between a great number of individual elements and the single, coherent picture that emerges from them.
Attached by thin steel wires to individually-controlled stepper motors, 714 metal spheres move up and down, seemingly levitating.
On behalf of the German Hygiene-Museum Dresden, ART+COM has developed a statistics strip for the exhibition "Work. Meaning and Worry" to visualise and process large volumes of data and facts. Like a recurring theme, the black aluminium strip folds along the walls and widens occasionally into graphs and charts of various types: 3-D lines, surfaces and columns, show extensive, transparent and easy to understand background information and amazing details.
Besides, seven interactive media stations with projections are integrated into the strip, where visitors can change different parameters by turning knobs and thus retrieve various data. 50 small monitors contrast the figures on the wall with individual perspectives: using touch screens, interviews with over 100 people are embedded into the statistics strip.
“Anamorphic Mirror“ opens up the conference and brand area in the Deutsche Banks headquarters in Frankfurt. The installation is located at the end of a staircase. Consisting of a faceted mirror and blue light projected onto the opposite wall, it reflects the Deutsche Bank’s logo when viewed from the sweet spot. Standing at the bottom of the stairs visitors initially see seemingly random blue reflections on the mirror’s individual surfaces. Through their own movement visitors then generate a filmic perception: What they see changes with every step. As they get closer, the reflections begin to take shape until they resolve into the banks blue logo upon the visitors reaching the stair head.
About 25 media exhibits break down the complex concept of sustainability into tangible experiences addressing different aspects like the social and economic consequences of climate change, the importance of sustainability for the economy, mobility concepts for the future and Volkswagen’s specific approaches towards sustainability.
Data sculptures visualise and contextualize facts and figures, making them easily-understandable and allowing for straightforward comparisons. Interactive media walls unravel comprehensive themes and enable playful access to data via touching. Interactive installations further invite reflection on one’s own lifestyle and habits and call for answers to questions on sustainability.
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