MaRS Best Practices series

  1. Learn the nuts and bolts of having a partner (co-founder) in your business, including choosing the right partner, clearly defining the roles, having all in writing and ensuring the relationship is laid out in a legal agreement. Speakers: Jeff Dennis, Entrepreneur in Residence, Fasken Martineau DuMoulin LLP Tracy Hooey, Partner, Securities and Mergers & Acquisitions, Fasken Martineau DuMoulin LLP

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  2. Charles Plant, Founder and Chairman, Material Minds, emphasizes the fundamentals of and the difference between management and leadership―and why they matter. Hear the seven things managers need to know to become good leaders.

    # vimeo.com/41313552 Uploaded 71 Plays / / 0 Comments

  3. Mark Elliott, Co-Founder, Venture Accelerator Partners Inc., addresses the fundamentals of a B2B sales strategy while explaining the importance of value proposition and a targeted sales practice. Mark also shares tips on leading a sales team. Find the slide presentation here: http://www.slideshare.net/webgoddesscathy/b2b-slaes-strategy-insider-tips-mars-best-practices Pressed for time? Catch a few quick tips at Honing Your B2B Sales Strategy:

    # vimeo.com/39231639 Uploaded 72 Plays / / 0 Comments

  4. Zoe Adrian, Investment Advisor, BMO Nesbitt Burns Inc., discusses how entrepreneurs can protect their personal finances, plan for the unexpected and do retirement and succession planning while effectively managing their corporate assets. Find the slide presentation here: http://www.slideshare.net/webgoddesscathy/startup-your-financial-future-mars-best-practices Pressed for time? Catch a few quick tips at Managing personal finance and investments:

    # vimeo.com/37675149 Uploaded 30 Plays / / 0 Comments

  5. Melanie Baker, Social Advocate, Google, describes the key elements of an effective social media strategy, including what sites a startup should use, whose job the work should be and how to measure the ROI. Find the slide presentation here: http://www.slideshare.net/webgoddesscathy/smart-social-media-for-small-businesses-mars-best-practices Pressed for time? Catch a few quick tips at Adopting and Adapting Social Media: Five Hot Tips for Startups

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MaRS Best Practices series

Created by MaRS Discovery District Plus

The MaRS Best Practices series consists of presentations and workshops on key topics of interest to technology and life sciences entrepreneurs delivered by industry specialists.

MaRS - Building Canada’s next generation of global technology companies. marsdd.com

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