Discovery Channel invited Double G Studios to refresh it's channel Animal Planet.
Coinciding with the launch of the HD simulcast for Animal Planet, the refresh of the on-air look is intended to give the brand a more confident and distinctive tone of voice, resonating with its audience, and linking the brand with it's content.
To do this we developed four unique worlds in which the inhabitants could interacting with their surroundings. Once the four environments were designed, we worked closely with Blue Zoo who modelled and animated the creatures.
For the look and feel we were inspired by hand made art such as origami and paper craft. This warm and captivating style certainly appeals to the target audience.
Client - Creative Direction: Discovery Networks Western Europe
Animal design and animation: Blue Zoo
Audio design: Rich Martin (ENVY)
Discovery Channel invited Double G Studios to refresh it's channel Animal Planet.
Coinciding with the launch of the HD simulcast for Animal Planet, the refresh of the on-air look is intended to give the brand a more confident and distinctive tone of voice, resonating with its audience, and linking the brand with it's content.
To do this we developed four unique worlds in which the inhabitants could interacting with their surroundings. Once the four environments were designed, we worked closely with Blue Zoo who modelled and animated the creatures.
For the look and feel we were inspired by hand made art such as origami and paper craft. This warm and captivating style certainly appeals to the target audience.
Client - Creative Direction: Discovery Networks Western Europe
Animal design and animation: Blue Zoo
Audio design: Rich Martin (ENVY)
Double G Studios approached us to create animals with a touch of human nature, for a series of Animal Planet idents. Working closely together, we modeled and animated the creatures whilst Double G crafted the environments and rendered the final animations.
Client: Discovery UK
We designed and animated this commercial for Innocent's Smoothies for Kids
Blue Zoo:
Animation Director: Damian Hook
Art Director: Max Taylor
Modelling and Texturing: Dave Hunt, Max Taylor and Paul Mitcheson
Rigging: Alessio Nitti
Animation. Nichola Rogers and Alex Alabadi
Compositing: Damian Hook
TMI:
Executive Producer: Richard Kinning
Creative Producer: Phil Molloy
Producers: Fiona Hardman and Rachel Honess
This is the launch trailer we made for Tree Fu Tom, the new CBeebies & FremantleMedia Ltd series created and produced by Daniel Bays, CBeebies in-house production. The series has been designed & animated by Blue-Zoo (Series Directed by Adam Shaw and Art Directed by Chris Rais).
Trail credits:
Blue Zoo
Producer/ Director: Damian Hook
Storyboards: Chris Drew
Animation: Dan Cripps and Matt Tea
Light, Render and Compositing: Charlie Batho
BBC
Producer: Daniel Bays
Executive Producer: Jackie Edwards
Creative Marketing Executive: Kate Plowright
Red Bee Media
Creative Directors: Dawn Parsonage-Kent & Nicola
Matthewman-Ward
Producer: Theresa Murphy
Client: CBBC
Animation Director: Damian Hook
Storyboards: Max Taylor
Design: Max Taylor and Reza Dolatabadi
Camera Animation: Dan Edgely
2D Animation Effects: Sam Taylor
Compositing: Charlie Batho
Agency: Red Bee Media
Directors: Sam Boffin and Keith Haynes
Producer: Paul Coward
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