Rango has never been more swipe-able, in this customized, Adhesion placement on Yahoo! for iPhone and Android mobile Web. This animated, rich media creative features Rango in a few poses.
First he comes up from the bottom of the screen and shouts, and then he resolves into the adhesion banner, which upon tap expands to a full screen image of Rango that can be swiped left and right to change his chameleon colors. A final tap on the full screen image takes the user to the paramount microsite for additional features.
Rango has never been more swipe-able, in this customized, Adhesion placement on Yahoo! for iPhone and Android mobile Web. This animated, rich media creative features Rango in a few poses.
First he comes up from the bottom of the screen and shouts, and then he resolves into the adhesion banner, which upon tap expands to a full screen image of Rango that can be swiped left and right to change his chameleon colors. A final tap on the full screen image takes the user to the paramount microsite for additional features.
Part of the 'Hunt for the Unbelievable' digital campaign recently covered in the NYT http://nyti.ms/hQFJh5
This mobile rich media campaign features animated, interactive overlay images, the Crisp Adhesion placement and email / SMS opt-in via expanded panels.
Sprint and Mindshare NYC recently ran a Crisp-powered mobile rich media ad on Yahoo! Mobile to promote the Samsung Epic 4G. This campaign utilized a custom Adhesion ad placement and expanded to full screen with a transparent overlay, featuring multiple panels with videos.
The WSJ called this an 'Intercept Campaign' as it was intended to get iPhone users to see and Android device and think about switching carriers as a result of the slick creative.
http://online.wsj.com/article/SB10001424052748703548604576037542299484496.html
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