We just returned from a remarkable trip to the Gayo Mountain region of Northern Sumatra. For several years Vita has been buying large quantities of exceptional coffee from a revered cooperative in the Lake Tawar area. On this trip our green coffee buyer Mason Sager was able to visit individual plots within the co-op, bring back detailed notes and samples, and focus our buying specifically to three brilliant farms near the Gayo River.

The farmers in this valley are extraordinarily dedicated to their trees and surrounding environment, their passion for organic and sustainable technique is awe inspiring and these farms are in the final stretches of obtaining Fair Trade certification. Chilies, bananas, passion fruit, papayas, and towering shade trees all grow harmoniously amongst the coffee. It is a joy and an honor to be able to bring this coffee directly from the farmers hands to you, especially given the warm reception of hospitality and generosity we experienced in Gayo.

And the coffee? Hands down this is among the finest Sumatra we have ever encountered, with impeccable flavor profile, low acidity and swaggering body. A rich, aromatic cup with well balanced flavors of dark berry, vanilla, baking spice, smoke and earthiness. Accented with notes of tobacco and hops throughout the warm, comforting finish.

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Farm Direct Coffee

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Caffé Vita Coffee Company has been roasting coffee in Seattle, Washington since 1995. About two years ago we made the decision to begin traveling the globe extensively to source coffee directly from specific farms producing remarkable coffee. We ensure that each farm is an inspiration in sustainability and quality.

To make the project even more interesting we commissioned guerrilla chef/writer Michael Hebberoy of ONEPOT.org


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Caffé Vita Coffee Company has been roasting coffee in Seattle, Washington since 1995. About two years ago we made the decision to begin traveling the globe extensively to source coffee directly from specific farms producing remarkable coffee. We ensure that each farm is an inspiration in sustainability and quality.

To make the project even more interesting we commissioned guerrilla chef/writer Michael Hebberoy of ONEPOT.org to gather farmers in each region, and spend a day cooking a feast and sharing a table. Michael uses the common table as a way to find out the stories behind the coffee trees - who are the farmers? What are there lives like? What is the political climate? And what are the social realities of growing the second most valuable crop on the planet?

Go to caffevita.com for essays, pictures, and more of this unprofessional study.

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