Ólafur Arnalds and Don Pedro joined forces in producing the soundtrack of this very strong commercial against drunk driving. Directed by Truenorth's Samuel and Gunnar for agency Hvíta Húsið for the Icelandic Traffic Directorate and Vínbúðin alcohol retail chain.

More information here: bit.ly/1gxoOo4

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Iceland Advertising

Gudjon Jonsson PRO

Adverts from the Iceland in north

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