To celebrate 90 years of the Kleenex brand and a unique collaboration with well-known style icon Isaac Mizrahi, NMS engineered and deigned a twelve-foot tall, fully interactive LED Kleenex Brand tissue box. The LED box, situated in legendary Vanderbilt Hall, featured 90 years of Kleenex designs rotating on the screens, giving a glimpse at the rich design history of the brand. Accompanying the LED tissue box were four customs kiosks that provided consumers with one-to-one engagement. The kiosks allowed consumers to choose their favorite designs and see them instantly on the twelve-foot tall LED tissue box. The kiosks gave people the opportunity to Tweet their choices, and enter for a chance to win a $500 shopping spree. The NMS produced event included Kleenex brand ambassadors engaging consumers throughout Vanderbilt Hall and on the streets surrounding Grand Central Terminal and providing insight on the brand while distributing the haute Kleenex slim packs. The event culminated with Isaac Mizrahi revealing his brand new designs for Kleenex on the LED tissue box.
NMS is a vendor that is fully versed in Experiential Event Implementation, digital content creation, as well as Custom LED activations and technology. Contact us today for more details.
National Media Services
National Media Services is a trusted non-traditional media vendor that has a track record of running highly successful advertising campaigns. We create a high impact presence for advertisers with innovative guerrilla and non-traditional tactics nationwide.
This channel is an archive for National Media Services Out Of Home Advertising Programs That have been executed