Happy Year of the Dragon

from weareflink

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Viral Dragon Dance - Happy Year of the Dragon The People's Car Project Client: Volkswagen, China Agency: Proximity, Beijing / Goodstein & Partners Executive Creative Director: Georg Warga Production Company: weareflink / CONTRA Productions China Director: weareflink Creative Lead: Niko Tziopanos Director of Photography: Roman Jakobi Executive Producer: Hans Dornseif, Andreas Lampe Producer: Muriel Dornseif, Karsten Müller Conceptual Design:

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  1. 4

    Happy Year of the Dragon

    by weareflink

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    Viral Dragon Dance - Happy Year of the Dragon The People's Car Project Client: Volkswagen, China Agency: Proximity, Beijing / Goodstein & Partners Executive Creative Director: Georg Warga Production Company: weareflink / CONTRA Productions China Director: weareflink Creative Lead: Niko Tziopanos Director of Photography: Roman Jakobi Executive Producer: Hans Dornseif, Andreas Lampe Producer: Muriel Dornseif, Karsten Müller Conceptual Design:

    # vimeo.com/35567823 3,665 Plays / / 1 Comment
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    Volkswagen - People's Car Project - Drying Off

    by weareflink

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    Client: Volkswagen, China Campaign: People's Car Project Agency: Proximity, Beijing / Goodstein & Partners Executive Creative Director: Georg Warga Production Company: weareflink / Contra Service Asia Director: weareflink Creative Lead: Niko Tziopanos Director of Photography: Roman Jakobi Executive Producer: Hans Dornseif, Andreas Lampe Producer: Muriel Dornseif (Contra), Karsten Müller (weareflink) Conceptual Design: Niko Tziopanos CG / Compositing

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    Volkswagen - People's Car Project - Jian Zi

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    Client: Volkswagen, China Campaign: People's Car Project Agency: Proximity, Beijing / Goodstein & Partners Executive Creative Director: Georg Warga Production Company: weareflink@CONTRA Service Productions China Director: weareflink Creative Lead: Niko Tziopanos Director of Photography: Roman Jakobi Executive Producer: Hans Dornseif, Andreas Lampe Producer: Muriel Dornseif, Karsten Müller Conceptual Design: Niko Tziopanos CG / Compositing

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    Volkswagen - People's Car Project - Mascot

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    TVC Character Studies Mascot 30 Secs Client: Volkswagen, China Campaign: People's Car Project Agency: Proximity, Beijing / Goodstein & Partners Executive Creative Director: Georg Warga Production Company: weareflink@CONTRA Service Productions China Director: Georg Warga & weareflink Creative Lead: Niko Tziopanos Director of Photography: Roman Jakobi Executive Producer: Hans Dornseif, Andreas Lampe Producer: Muriel Dornseif, Karsten Müller

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    Volkswagen - People's Car Project - Parking

    by weareflink

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    Awards: Spikes Asia 2011 - Film Craft (Computer Graphics/Visual Effects) - Bronze 2011 MAAD Awards - Online Video Silver Deutscher Werbefilmpreis 2011 - Visual Effects - Finalist John Caples International Awards 2011 - Viral Video Marketing - Gold Client: Volkswagen, China Campaign: People's Car Project Agency: Proximity, Beijing / Goodstein & Partners Executive Creative Director: Georg Warga Production Company: weareflink / Contra Service

    # vimeo.com/29308144 29.3K Plays / / 7 Comments
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    Volkswagen - People's Car Project - Morphing

    by weareflink

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    Awards: Spikes Asia 2011 - Film Craft Animation - Finalist LIA 2011 - Design Motion Graphics - Animation - Finalist Deutscher Werbefilmpreis 2011 - Sound Design - Finalist Client: Volkswagen, China Campaign: People's Car Project Agency: Proximity, Beijing / Goodstein & Partners Executive Creative Director: Georg Warga Art Director: Kathrin Guethoff, Felipe Ferreira, Daryl Villanueva Production Company: weareflink Director: weareflink Creative

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    Volkswagen - People's Car Project - Cute Girl

    by weareflink

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    TVC Character Studies Cute Girl 30 Secs Client: Volkswagen, China Campaign: People's Car Project Agency: Proximity, Beijing / Goodstein & Partners Executive Creative Director: Georg Warga Production Company: weareflink@CONTRA Service Productions China Director: Georg Warga & weareflink Creative Lead: Niko Tziopanos Director of Photography: Roman Jakobi Executive Producer: Hans Dornseif, Andreas Lampe Producer: Muriel Dornseif, Karsten

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    Volkswagen - People's Car Project - Showcase

    by weareflink

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VW - People's Car Project - Campaign

Created by weareflink Plus

ABOUT
Volkswagen literally means 'The People's Car'.

"The People's Car Project" campaign takes the company's name at face value and invites the people of China to design their own car by spreading and discussing their ideas on a variety of platforms. weareflink once again worked hand in hand with Georg Warga to develop the key visual and conceptual design that became instrumental to the integrated campaign.

CONTRA


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ABOUT
Volkswagen literally means 'The People's Car'.

"The People's Car Project" campaign takes the company's name at face value and invites the people of China to design their own car by spreading and discussing their ideas on a variety of platforms. weareflink once again worked hand in hand with Georg Warga to develop the key visual and conceptual design that became instrumental to the integrated campaign.

CONTRA Productions China, Weareflink and Warga created a series of TVCs, virals and other films for events such as Auto Shanghai 2011 and the launch event. In addition CONTRA China produced print ads and webisodes that are part of the integrated campaign.

weareflink & CONTRA says thank you ! it has been fun working with everyone at Volkswagen, Greenkern, Goodstein & Partner, Proximity, CONTRA, Supreme Music and all individuals involved.

microsite - peoplescarproject.weareflink.com/

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