Tom Krouse of Donatos Expansion Brands explains the challenges businesses face when choosing to market and advertise on the Internet. This was filmed at the 2010 IFA Convention.

Mike Merrick of Fish Window Cleaning provides perspective on challenges that his company faces with respect to Internet and Social Media marketing. This was filmed at the 2010 IFA Convention.

Gürkan Donat, Co-president of Motto Patisseries and Vice President of the Turkish Franchise Association Board of Directors, provides a global perspective on challenges facing franchisors on the Internet.

Chris Phillips of The Gym Station discusses hurdles that need to be overcome to ensure top organic placement in the search engines. This was filmed during the exhibition at the 2010 IFA Convention.

This video depicts the stellar turnout at the Taste of Franchising event at the 50th Annual International Franchise Association Convention. This is just the lobby outside the dining area. There was also an open patio. Delicious foods were provided by restaurant franchises, and the networking opportunities were endless.