Pufferfish

  1. For the past 11 years, a team of lighting designers and technical experts have been transforming a small forest on the outskirts of Pitlochry into what has been voted Scotland’s best cultural event. Known as ‘The Enchanted Forest’, we are delighted to say that we played a part in wowing over 40,000 visitors throughout the three week run of the renowned 2013 light show.

    Working once again with the team from NL Productions and DM Audio, as well as the award winning designers of The Enchanted Forest, we were excited to plan and design the involvement of two interactive PufferSphere M600 displays at the popular outdoor light and sound experience.

    Using the displays as interactive control points, a user’s touch on the sphere triggered one of six light and audio sources surrounding each display. Dragging a finger vertically on the sphere altered the colour of the lights illuminating trees within the forest, corresponding to the multi-coloured pallete displayed on the PufferSphere whilst also influencing the audio track being played.

    A challenging programming task on its own, the task was made more complex when we factored in that the equipment would need to remain exposed in a forest for three weeks, whilst unprotected to the often harsh conditions of a Scottish Autumn. The weather proved no match to our clever all weather engineering and set design though, with the displays operating perfectly for the whole month.

    Not content with simply having two interactive spheres at the party, our clever head of content, Tim, put his skills to use by both animating and then projection mapping a story on to a contoured hillside.

    An outstanding job by everyone involved, Faskally Woods were once again transformed into a dramatic and emotion evoking scene for the month of October. A resounding success, we would like to thank the team at NL Productions, DM Audio and Enchanted Forest for both inviting us to be a part of the project and their help in making the debut of the PufferSpheres a success.

    Sphere & Interactive Design: PUFFERFISH [pufferfishdisplays.co.uk]
    Integrated Audio: DM AUDIO [dmaudio.co.uk/]
    AV Integration: NORTHERN LIGHT northernlight.co.uk/]

    ENCHANTED FOREST [enchantedforest.org.uk/]

    Follow us on Twitter @Pufferfish_LTD [twitter.com/Pufferfish_Ltd]

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  2. Synonymous with ultra-reliable engineering excellence, Babcock have been at the forefront of precise engineering support services for over a century. When they were looking for an effective display to showcase their presence at an upcoming trade show they chose to use a PufferSphere to translate their tagline ‘Trusted to Deliver’ into a tangible outlet.

    Displaying at the world’s leading defence and security show, DSEI, Babcock were looking to make an impression and engage with as many of the 32,000 visitors from 121 countries as possible. A huge opportunity to build on existing relationships and win new business, they chose to use an interactive PufferSphere M600 display to set themselves apart from their competition and stop the flow of traffic past their stand.

    A concept pitched and delivered by the team at Real Creative Marketing, the in-house software programming team from Pufferfish worked closely with both Babcock and Real Creative Marketing to build and deliver our most complex multi-layered application to date.

    Offering two modes, video and presentation, the sphere could be changed from branded video messages to interactive globe at the touch of a button. This allowed the sales team manning the stand to leave the display to do what it does best, attract gazes from across the aisle and draw inquisitive visitors on to the stand.

    Once on the stand, the sphere was able to be changed from ‘attractor mode’ into an interactive globe. Covered with pre-determined touch points, the globe temporarily became part of the sales team, allowing staff on the booth to start conversations, talk visitors through their operations, scope and previous work through videos, animations and interactive elements placed at each hot-spot.

    The display proved to be a great success for the show and was used to entertain and inform foreign ministers and dignitaries from around the world as well as initiate and facilitate valuable conversations with potential new clients.

    A huge thank you goes to Roger from Real Creative Marketing for coordinating both the use of the display and also the design of the application used, it was a pleasure working with him and the team at Babcock.

    Sphere & Interactive Design: PUFFERFISH [pufferfishdisplays.co.uk]
    Event & Project Management: REAL CREATIVE MARKETING [realcreativemarketing.com/]
    Content: MARK BREAKWELL - WOW MEDIA [wowmedia.wordpress.com/]
    Client: BABCOCK [babcockinternational.com/]

    Follow us on Twitter @Pufferfish_LTD [twitter.com/Pufferfish_Ltd]

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  3. Marking both the official launch of TechCube and holding the Edinburgh Startups Christmas party on the same evening, the team at Summerhall knew that they had to put on a party to remember! Never a group to shy away from a good shindig, the PufferTeam once again wheeled some of our kit along to contribute to the party atmosphere…

    Initially using our TwitterSphere application during the launch presentations, we displayed messages from the great and the good of the switched on Edinburgh Twitterati, adding to the already buzzing techy atmosphere.

    The evening then rolled seamlessly into the Edinburgh Startups Christmas Party, giving a chance for the hardworking creative businesses to take some time out, eat, drink and be merry! Getting into the party spirit we used an interactive 2m PufferSphere XL unit to show off our playful side. Filled with spinning TechCubes, guests were invited to explode the logos as they flew past, turning into somewhat of a competitive challenge as the attendees became less inhibited!

    Even before the official launch, there was already good reason for the team at TechCube to party. Able to boast 17 businesses who have already taken office space in the Tech Tower, they are well on their way to creating the thriving creative hub they envisage.

    Sphere & Interactive Application Design: PUFFERFISH [pufferfishdisplays.co.uk]

    Edinburgh TechCube [techcu.be/]

    Follow us on Twitter @Pufferfish_LTD [twitter.com/Pufferfish_Ltd]

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  4. Nothing gets you into the festive spirit more than a good Christmas party and you don’t get many better parties than those organised by a committee of the UK’s finest event planners, organisers and coordinators!

    Following on from the Eventia Awards in London we thought we would show something different at the recent ISES (International Special Events Soceity) Mistletoe industry bash. Turning two PufferSphere M units into TwitterSpheres, the displays were transformed from video balls into social media beacons.

    Translating the online chatter from both the Mistletoe attendees and absent industry friends into real time event buzz, the spheres looked right at home in the trendy surroundings of London’s Tobacco Dock.

    Thanks to all of the event experts at ISES for organising a fantastic evening and for all of the busy tweeters on the night!

    ISES - International Special Events Society [isesuk.org/]

    Follow us on Twitter @Pufferfish_LTD [twitter.com/Pufferfish_Ltd]

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  5. Conceived by KMS Blackspace and SCHMIDHUBER, working with Danish interactive design specialists Kollision and AV experts Creative Technology, Audi set out to show off their future brand ambitions through a high profile experiential marketing installation. Filling three giant spheres with a range of interactive and futuristic technology which included augmented reality video pads, giant video walls and concept cars, each sphere represented one of Audi’s future brand priorities; lightweight design, electric cars and their impact on the environment.

    Amongst other technological delights within the spheres, visitors were met with another smaller sphere, this one an interactive spherical screen from Pufferfish. Designers deployed the digital palantir as a control screen to cue and control video content mapped to the inside surface of the main spherical structure.

    Users negotiated a universe of constellations, each triggering a different showreel on the curved wall in front of them. As a 3D object, the PufferSphere represents a unique balance between a screen medium and sculpture, enticing guests to approach, engage with the core messages and ultimately shape the content of the environment surrounding them.

    CREDITS

    PufferSphere and Integration – PUFFERFISH LTD - [pufferfishdisplays.co.uk]
    Interaction and programming: KOLLISION - [kollision.dk/#sphere]
    Concept and communication: KMS BLACKSPACE [kms-blackspace.com/#_el217]
    Concept and architecture: SCHMIDHUBER [schmidhuber.de/en/project/audi-cross-over-event-kopenhagen-2012]
    Build and Execution: CREATIVE TECHNOLOGY - [ctgermany.com/]
    Build and Construction: A&A Expo Int. B.V. [aaexpo.nl]

    Thanks to our German partners Satis & Fy [satis-fy.com] for supplying the hardware and making the installation possible.

    Follow us on Twitter @Pufferfish_LTD

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Pufferfish

Pufferfish Plus

A selection of shorts and showreels showing our range of interactive and passive PufferSphere internally projected spheres in action.... Enjoy|!

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