John Blair is the Senior VP of NSA, LLC, which he has been a part of for 22 years. John was born and raised in Southern California. He has an undergraduate degree from Dartmouth College and an MBA from UCLA.

John spearheaded the decision by NSA to go into the field of nutrition and the choice of Juice Plus+® as the lead product. He led the development of the manufacturing team that produces the entire Juice Plus+® product line. He also helped to develop the early aspects of the marketing plan that led to NSA’s unique Virtual Franchise Concept.

He now leads the world wide research effort that underscores the efficacy and credibility of Juice Plus+®. John strives to live an active and healthy lifestyle, as an avid golfer and skier. He was formerly a world-ranked Masters Handball player earning 15 U.S. National Handball Championships.

John is a member of the Board of Directors of the Council for Responsible Nutrition – the leading trade association for the Nutritional Support Industry. He is a frequent speaker on health, fitness and whole food based nutrition to audiences around the world