Each JCR delivery represents a "Worker", which gives us a good starting point to find lots of relevant footage to make these mood videos, used as an introduction to the new collection. We mix that with some Look Book photography and product graphics to capture the vibe. This showreel is made up of sections of 4 of these themes.
Each JCR delivery represents a "Worker", which gives us a good starting point to find lots of relevant footage to make these mood videos, used as an introduction to the new collection. We mix that with some Look Book photography and product graphics to capture the vibe. This showreel is made up of sections of 4 of these themes.
Twice a year we make two 3 minute "moving mood boards" to introduce buyers to the themes of the upcoming collection. Here are a few of these all mixed up together (otherwise that would be one crazy theme!)
Fashion shows seem to be a luxury of the past, but we did a few way back when. Mainly general concept, model casting, music & visuals...leaving the production, choreography, hair & make up etc. to the professionals. Here's a couple that we remembered to film.
Each time we shoot the Dept Denim Department Look Books, the Pirate camera dude has to come and film lots of models' bums to really show off the fits of the jeans in sales presentations. It's a tough job!
PIRATE Creative Direction is an Amsterdam based agency, designing communication for fashion and lifestyle brands. We offer a complete 360º creative direction service, utilising 3rd party experts such as photographers, architects, builders, web developers, film editors, event specialists, and printers to get the job done correctly and efficiently, whatever it is.
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