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  1. Why Bad Video Happens To Good Causes

    57:55

    by Communications Network / Added

    110 Plays / / 0 Comments

    Video is everywhere. Collectively, we upload 48 hours of video to YouTube every minute. Nonprofits and foundations upload hours of video to their websites, Twitter accounts and Facebook pages. It…

  2. "Moving Up the Engagement Ladder"

    04:06

    by Communications Network / Added

    111 Plays / / 0 Comments

    One of the things that those of us who use social media most appreciate is its capacity to track how people are engaging with ideas we are advance. But according to Lisa Witter, Chief Change Officer…

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    • The More Things Change, The More They Change

      05:21

      by Communications Network / Added

      28 Plays / / 0 Comments

      As dean of the Annenberg School of Journalism and Communication at USC, Dr. Earnest J. Wilson III is on the front line of changes wrought by the digital revolution. That’s why The Communications…

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      • Untitled

        03:42

        by Communications Network / Added

        12 Plays / / 0 Comments

      • Why Foundations Can’t Take Their Messages for Granted

        05:45

        by Communications Network / Added

        527 Plays / / 0 Comments

        As president of the Foundation Center, an organization that collects more data on organized philanthropy than any other group, Brad Smith is uniquely positioned to spot trends emerging in the sector.…

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        • Read This and Pass It On: What Makes Some Content Go Viral

          50:31

          by Communications Network / Added

          37 Plays / / 0 Comments

          Ever wonder why some online content goes viral and other articles, videos and blog posts just sit there? Stop wondering. We have the answers in this replay of a Communications Network webinar. Our…

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          • Strategy Matters More Than Ever in Crowded Social Media Landscape

            04:17

            by Communications Network / Added

            200 Plays / / 0 Comments

            According to the Nonprofit Technology Network’s (NTEN) third annual Social Network Benchmarking Survey, 90 percent of nonprofits are using at least one commercial social network like Facebook, Twitter…

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            • How to Spruce Up Your Online Publications (and Save a Tree in the Process)

              58:00

              by Communications Network / Added

              68 Plays / / 0 Comments

              Not long ago, foundations routinely produced print documents meant to be held and read. Now, with more and more organizations shifting to online publishing, the resulting “publications” are beheld…

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              • Katya Andresen on the Art of In-House Persuasion

                05:06

                by Communications Network / Added

                502 Plays / / 0 Comments

                If your boss and colleagues don’t understand the very strategic work you are doing, is it your fault or theirs? That is the question that Network for Good’s Chief Strategy Officer Katya Andresen…

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                • New Tools, New Voices

                  02:31

                  by Communications Network / Added

                  57 Plays / / 0 Comments

                  When trustees of the Mary Black Foundation decided to tackle teen pregnancy in the communities of Spartanburg County, South Carolina, they did what they usually do: make grants. From the period…

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                  • New Media Outreach Strategies

                    07:37

                    by Communications Network / Added

                    54 Plays / / 0 Comments

                    To drive traffic to the 2011 County Health Rankings, an annual report on overall health of nearly every county in the nation, produced by the Robert Wood Johnson in collaboration with the University…

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                    • Seamlessness and Simplicity Across Platforms

                      03:30

                      by Communications Network / Added

                      55 Plays / / 0 Comments

                      In this video, Communications Network member Jai Sen of Sen Associates, discusses why online content needs to be simple and seamless to access across across a range of devices — desktop computers,…

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                      Communications Network

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