FALSE

FALSE is an umbrella entity to a number of sub-labels/brands headed by the creative couple:

Better Off Dead, Fallacy Of Rome (in collaboration with Lupe Fiasco), The Black Watch Co. & FALSE Sounds.

Hand-screening and Hand-finishing their garments since 2005, creative couple Le Messie & Amanda Scully have built their independent art fashion brand from the ground up through good old fashion blood, sweat, passion and tears. Growing from a small project to what it is today the creators continue to believe in their hands-on artistic qualities continuing to make each and every design by hand, bringing real life to the garments themselves. Each and every FALSE garment is individually hand-screened and hand-finished using no hand-silkscreen machines but just a simple wooden silk-screen placed free-hand, a high quality cotton combed tee, squeegee and paint. Not your average independent street wear fashion brand. FALSE brings a sophisticated artistic movement on a ground level with each participant being a walking canvas.