Gabrielle Lubtchansky

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Gab is the Creative Director of Madhouse Collective and the architect of our creative vision. She leads our Branding and Design teams, guided by an inherent ability to translate ideas into imagery and involve the best people for each project.
 
Having grown up surrounded by prominent people in the French cinema industry, Gab developed a deep understanding of the creative process from an early age. Her work is permeated by a desire to consider all the nuances of a message or concept before exploring its best embodiment through a range of techniques and materials, leaving no avenue unexplored. This unique creative process is a pleasure to observe we appreciate how Gab always arrives at producing "the perfect form" of an idea.
 
Gab graduate from Central St. Martins studying graphic design and moving image. She has won numerous awards for her work, including the D&AD student award 2008 in the Music Video category, and both MTV and Ford have featured her work in their advertising campaigns.
 
"Gab conjures illusions."