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2 weeks agoGavin Johnston uploaded Untitled -
3 months agoGavin Johnston uploaded Untitled
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7 months agoGavin Johnston uploaded Untitled
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8 months agoGavin Johnston uploaded Untitled
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10 months agoGavin Johnston likes The Mast Brothers
Gavin Johnston
Joined July 2009
Gavin Johnston is Chief Anthropologist for Two West DISCOVERY + DESIGN, a branding and transformation design firm with offices in Kansas City and LA.
He has spearheaded ethnographic practices and multidisciplinary research methods for marketing and branding, working closely with brand development, marketing, advertising, and product innovation teams. With over fifteen years working in the private sector and advanced degrees in cultural anthropology and HCI, he has conducted research for MillerCoors, H&R Block, Fort Dodge Animal Health, GSK, Kimberly-Clark, Chrysler, BBDO Detroit, Baker University, Cars.com, CSAA, and Sprint to name a few.
He has spearheaded ethnographic practices and multidisciplinary research methods for marketing and branding, working closely with brand development, marketing, advertising, and product innovation teams. With over fifteen years working in the private sector and advanced degrees in cultural anthropology and HCI, he has conducted research for MillerCoors, H&R Block, Fort Dodge Animal Health, GSK, Kimberly-Clark, Chrysler, BBDO Detroit, Baker University, Cars.com, CSAA, and Sprint to name a few.
See all 37 videos His recent videos
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Archetypes in Retail
2 weeks ago -
Untitled
3 months ago -
Giving a Cow or Giving Money in Uganda
7 months ago
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