One of the biggest mistakes I see bar owners make is they ONLY promote their specials, live entertainment, or an event and you’re probably saying “well what should I be marketing. Isn’t this what draws people into my business?”
Yes but you can double or even triple your bar profits with what I’m about to tell you.
What I’m getting at is the Message in your bar marketing and your message should always have an offer for your prospect. In EVERY marketing campaign you do there should always, ALWAYS be an offer. For 2 reasons. Number one, you can track your bar marketing if there is an offer.
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