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Drop Shadow Talks


The videos from the Drop Shadow Talks present art and projects influenced and inspired by the baroque graphical user interface.

The digital drop shadow is the most popular effect in computer graphics today. Easily applied, it made its way to modern graphic design and advertising. It raises typography and objects from a flattened background into three-dimensionality—and thus significance.

With the current generation of operating systems the drop shadow effect entered the graphical user interface to a new extent. In this context it raises not only windows from background wallpapers; it also stands for a visually enriched interface that strives towards three-dimensionality. Loaded with rich imagery, photorealistic icons and pseudo three-dimensional configurations the graphical user interface yet remains tied to its flat medium.

Bewildered by this paradox, the graphical user interface leaves the office it was made for and becomes a pop culture phenomenon.

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Johannes P Osterhoff -

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