LE BOOK is pleased to introduce LE TAG.

Developed by Microsoft, tagging brings the world of print to life on the web.

Premiering with the 2010 edition of LE BOOK, contributors to our print edition will have the opportunity to place tags on their pages. Through a readily available app, iPhones, BlackBerry PDAs, and all newer generation mobile devices with cameras will be able to scan a tag on the bottom corner of a LE BOOK page, transporting users to the corresponding contributor's mobile gallery on lebook.com.

The impact of one printed image in LE BOOK will now introduce users to a whole catalog of a contributor's work on the web. Your user-controlled LE BOOK page acts as a filter, a bookmark, and a bridge. Still imagery, advertising work, editorial, events and video on lebook.com will now be available at the turn of a page, scan of a tag, click of a button, and blink of an eye.

Welcome to the *new* world of LE BOOK.