After Effects

We recently finished the design and production of the new onair design for TV 2, Denmarks largest commercial TV Station. The redesign marked the 25th anniversary for the station, and was a complete redesign of all the onair elements.

The process span only 4 months from inception to live on air, and we worked closely with TV 2 on the entire thing: From ideation and research, to defining the new motion principles and a master grid and finally: Production and implementation.

All in all it was a wonderful co-creation between TV 2’s design department, Designit (who developed the master brand with TV 2) and Stupid Studio.


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