Concept/ Direction: Mainframe
We were delighted to be invited back for the second time to reimagine the packaging design for N-View, Nickelodeon’s flagship entertainment guide.
This time we conjured up the N-View magic box, a device with all the energy and bounding enthusiasm of a new puppy. The box turned out to be quite a charmingly plucky little character. Packed with all the infinite possibilities of the entertainment landscape. Always bounding around the screen in a flurry of delightful flips, twists and pirouettes, exploding in playful bursts and pops, not to mention morphing and transforming with impossible trap doors, secret panels and portals.
The full package included everything from Titles and Closer sequences, bespoke section stings, menu beds straps and animated iconography. We used a combination of Cinema 4d for the 3D animation, along with Flash for the 2D elements. The final sequences were finished and finessed in After effects.
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