China & Chinese

A Stranger in Paris is a commercial documentary and social media campaign sponsored by Shangri-La Hotels.

The project documents the experience of Chinese media mogul Hong Huang, as a stranger in Paris. The camera follows Hong as she learns about Parisian culture by visiting artists, musicians, designers, foodies and cinema experts. Additional video documents the historic Shangri-La hotel Paris and this reel video, showing some of the unseen footage Hong saw as she traveled from place-to-place.

This project was also an experiment in social media marketing. Hong communicated with Chinese fans in real time, on the Chinese Twitter client — Weibo, conversing with strangers in Paris and fans in China. Audio and visual content were created in real time, communicating with fans back in China.

The five 8-minute videos, two 4-minute videos, one one-minute video, five 40 second trailer videos and 130 published photos we're created and edited within a 10 day period, on two continents.

Produced by Jonah M. Kessel and Stefania Rousselle.
Cinematography by Jonah M. Kessel
Editing by Jonah M. Kessel

Music by
Tony Anderson
"A Father's Heart"
tonyandersonmusic.com

j vimeo.com/48862664

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