Swiss Fresh Fashion
A brief history about heidi.com - heidi.com
In end 2003 two young men from Switzerland decided to create a brand that captures the values of the famous heidi from the alps and puts them in a 21st century urban environment.
They started to sell their urban and street wear over the Internet, and quickly the shops were interested in selling these products in their stores. As the impact was growing, the heidi.com range was growing too.
The value of the brand is a trinity between creativity fashion-design (logo), pure alpine roots (Heidi) and worldwide openness (.com).
- ALPINE ROOTS MEET URBAN CREATIVITY -