I was born in 1984 in Lausanne, Switzerland. My father is a sculptor from Transylvania. Thanks to my mother who works as a translator, I lived and travelled all around Europe as a kid.

After gaining a Bachelor´s degree in Philosophy and Cinema History at Lausanne University, I was accepted at Central St. Martins in London. I began a Master´s degree in Directing for screen at the Drama Centre.

I then returned to Switzerland where I was soon taken on as an assistant director/editor by Cuckoo Media, an advertising agency and production company in Montreux. This was my opportunity to put my theoretical experience into practice in the real, competitive and demanding marketplace.

I worked there for a number of agencies such as Saatchi&Saatchi and MC Saatchi Geneva, producing several commercials for among others, the Red Cross, Procter & Gamble and the Swiss Confederation.

Apart from my advertising experience, I produced and directed several music videos and shorts. At the moment, I'm working on a documentary retracing my father's life and work.