Videographer and photographer James Loveday is an exciting talent in fashion and music imagery. Video clients include Sunglass Hut, Boden, Ecco, Wedgwood, Bosideng London, Amanda Wakeley, Stetson, Grazia Italia and The Gloss Magazine. Stills include AnOther, Neo2, Universal Records, Sony, Animal and Mencap. One of his shots was also featured on a Topshop design.
Personal projects include a social documentary on Craigslist New York, a road trip across the USA over the course of a year and a month shooting a book on rubbish dumps in Guatemala.
Born in London, James obtained a degree in Ancient History from UCL before he began his photography career in New York. Initially assisting Richard Kern and Mario Testino, then shooting for himself from 2010. His work covers fashion, portraiture and music in their many different forms, but his keen eye and aesthetic sense keep a unity of style and theme throughout his work.
James is currently based between London and New York and is always interested in hearing ideas for commissions.