Kevin T. Willson directed the the 2012 Super Bowl commercial, Doritos "Sling Baby," which won #1 on the first ever, Facebook USA Today Ad Meter. It also won #1 "Most Liked" and #1 "Most-Remembered" ads of the 2012 Super Bowl by Nielsen. Sling Baby also took the #1 Super Bowl spot on Ace Metrix. Doritos has hired Kevin to create a new project with the Lonely Island; Andy Samberg, Akiva Schaffer, and Jorma Taccone. Doritos is also paying Kevin 1 Million dollars for taking the top spot on the Facebook USA Today Ad Meter. Kevin will pay his Sling Baby team and use his portion of the winnings to further his career of directing comedies that everyone can enjoy, from commercials to feature films.

This is Kevin's third time in a row being a Top 5 Finalist in Crash the Super Bowl and going to the Super Bowl with Doritos. Two years ago his commercial he directed, "Casket" aired in the Super Bowl and was ranked by Neilsen as "The #1 Most-Recalled Ad." Last year his commercial he wrote and directed, "Birthday Wish," was a top 5 out of 5,000 submissions, Doritos purchased it, but it did not air in the game.

Kevin is a Southern California native. After graduating Biola University he taught Special Education for a few years. He left teaching to pursue his dream of filmmaking and directed numerous documentaries for humanitarian organizations; including Acres of Love, Habitat for Humanity, and Free Wheelchair Mission, where his film took 1st place and received a standing ovation at The White House. Kevin has filmed in 14 different countries including Peru, Cambodia, and Afghanistan.

Kevin has won over a dozen awards for his directing work and LionsGate distributed his short film, "Beauty." Kevin loves creative collaboration and thrives on making the filmmaking experience fun for everyone. Writing comedy is also one of his passions. While he dreams of the big screen, his immediate goal is to tickle people's funny bones 30 seconds at a time. Kevin resides in a little known town known as 'Los Angeles.'