L2 Think Tank’s Videos
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L2 is a think tank for digital innovation. We are a membership organization that brings together thought leadership from academia and industry to drive digital marketing innovation. Drawing from original…
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L2 looks at the meteoric growth of Pinterest and the opportunity it represents for luxury brands.
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L2 explores recent decades' epicenters of value creation and predicts a new epicenter for the coming decade: unprecedented global demand for luxury driven by an emerging middle class and extraordinarily…
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Take a closer look at L2’s five boldest predictions for 2012. Over the past couple of weeks, we’ve been in 2012 prediction mode on the L2 blog (http://www.l2thinktank.com/blog/). We’ve discussed the…
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L2 Prestige 100®: Mobile IQ — The Video
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Highlights from our first-annual Mobile IQ report measuring the online competence of 100 iconic prestige brands.
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The Eight Most Innovative Digital Programs in Prestige: #8 Kate Spade
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L2, authors of the Digital IQ Index®, count down 2011's most innovative programs from prestige brands across all digital media—site, social media, mobile, and digital advertising. #8: Kate Spade Founded…
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The Eight Most Innovative Digital Programs in Prestige: #6 Sephora
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L2, authors of the Digital IQ Index®, count down 2011's most innovative programs from prestige brands across all digital media—site, social media, mobile, and digital advertising. In our Specialty…
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The Eight Most Innovative Digital Programs in Prestige: #7 Benefit
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L2, authors of the Digital IQ Index®, count down 2011's most innovative programs from prestige brands across all digital media—site, social media, mobile, and digital advertising. #7: Benefit When…
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The Eight Most Innovative Digital Programs in Prestige: #5 Dior
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L2, authors of the Digital IQ Index®, count down 2011's most innovative programs from prestige brands across all digital media—site, social media, mobile, and digital advertising. #5: Dior In May,…
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L2 Digital IQ Index®: European Specialty Retail — The Video
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Highlights from our first-annual IQ report measuring the online competence of European specialty retailers. Download the full report at: http://L2ThinkTank.com/EuropeanSpecialtyRetailDigitalIQ2011
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