Founded in 1998, the Minnesota Interactive Marketing Association is the oldest-Interactive Marketing Association in the U.S., and currently serves and inspires over 1,200 members from agency, corporate, and freelance environments in content development, design, experience design, marketing, media, product development, promotions, publishing and usability. We believe fundamental changes in technology and culture have transformed business and it is MIMA’s role to connect, illuminate, and partner with members and guests to elevate the quality of marketing practiced, the image, and talent available in Minnesota to the rest of the world – to challenge the status quo¬ – to inspire innovation and fuel relevant change that benefits our membership in their professional and personal lives.