Persado is the leader in Marketing Language Engineering: the use of math and big data to unlock the DNA of selling online.
Persado uses semantic and statistical algorithms to map marketing language and engineer the absolute best online marketing messages. It's proven. With our technology, you sell more.
Over the past 7 years, we've analyzed billions of consumers' online interactions to identify and map the key components of marketing language. Emotions, product features, calls-to-action, formatting, amongst others, are semantically mapped in our database. For any marketing message, we first model and then produce all possible variations (up to 16 million). Using our statistical algorithms, we identify the absolute best one.
- www.persado.com - Company website