Me: Technology Marketing professional since 1983. Social Media since 1996, Back then, we referred to stuff like this as online community, mostly to glassy-eyed clients people who responded by saying, "Um, is that something like a -- what do you call it now - a website? We're looking into getting one of them."
PR, Biz Dev/Rainmaker, web apps, writing.
One of two original Online Community Evangelists for The legendary WELL community's professional services group, at the time called WELLEngaged. After The WELL was purchased by Salon.com, WELLEngaged later became Prospero, and now Mzinga.