Steven L. Lubetkin, APR, Fellow, PRSA, is the managing partner of Lubetkin & Co. LLC, a diversified public relations, Internet broadcasting, and communications consulting practice, and its Professional Podcasts LLC subsidiary, which produces audio and video podcasts.
In January 2008, Steve was elected a Senior Fellow of the Society for New Communications Research, a global nonprofit think tank dedicated to the advanced study of new communications tools, technologies and emerging modes of communication, and their effect on traditional media, professional communications, business, culture and society. The Society's Fellows include more than three dozen futurists, scholars, business leaders, professional communicators, members of the media and technologists from around the globe. In addition, Steve will serve as a member of the Society’s advisory board.
Steve formed the firms in December 2004, after a successful 25-year career in corporate public relations, including managing communications during the privatization of Consolidated Rail Corporation in 1985-1987, and supporting completion of the $47 billion Bank of America-Fleet Bank merger. He also helped manage news coverage of the earlier $7 billion acquisition of Summit Bancorp by Fleet Bank.
Steve’s background includes producing and hosting more than 150 investor conference calls a year for Standard & Poor’s, a program that won a 1995 McGraw-Hill Companies Corporate Achieve-ment Award for Excellence in Customer Service, and news anchoring at WJLK-AM/FM Radio, Asbury Park, NJ, and on-air music show hosting experience at WRLB-FM, Long Branch, NJ.
Professional Podcasts LLC is a leading provider of business podcasting services for corporations and professional organizations. The firm focuses on production of high-quality audio and video podcasts for such clients as ACE-INA Insurance; the American Institute of Chartered Property and Casualty Underwriters/Insurance Institute of America; the CCIM Institute, a commercial real estate investment management trade association, NAPL, the trade association for excellence in graphic communications management; the National Association of Realtors, Sun National Bank; the Rutgers University School of Business Administration’s popular Quarterly Business Outlook Seminar; NJBankers, a trade association representing major banks in New Jersey; Leadership NJ; and the Public Relations Society of America. The firm also produces its own podcasts focusing on public relations, computer technology, bond ratings, and interviews with book authors.
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