REAL is located in Cape Hatteras, North Carolina, internationally recognized as the best place to kiteboard in the world, and the East Coast #1 surfing destination. We operate a full-service kite, surf and standup center, in Cape Hatteras. The REAL Flagship Store is stocked to the gills with premium quality gear, the latest teaching techniques and up to 30 professional REAL coaches.

The REAL Flagship Store, REAL Lesson Center and REAL Rental Shop were designed and built for YOU to maximize your experience in Cape Hatteras whether you are coming to kiteboard, surf, standup paddleboard or just to enjoy the beach. We invite you to come visit us or to just to give us a call to find out about one of our many events throughout the year. Everyone at REAL rides every day. While that may sound very easy to say or claim, we are still the only company in the kiteboarding industry that can state that our entire staff rides. Our main focus on a daily basis is to make the sport more accessible to riders of all ability levels from rank beginner through seasoned expert. At REAL, “We Make New Riders Everyday”.