Ross Kimbarovsky’s Videos
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Amanda challenges Kevin to a Shakespearean sonnet competition.
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When most people talk about marketing, they talk about broad, strategic tactics directed against large groups of customers or potential customers. Adwords, banner ads, print ads, email marketing -…
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It's not uncommon for young entrepreneurs to focus on tactics at the expense of also setting appropriate goals and development core strategies. It's easy to fall into this trap when you see someone…
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To Succeed, Don't Obsess About Reasons You Might Fail
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I've previously talked about the importance of focus. For example, a few months ago, I talked about why startups must focus first on the problem, not the solution. A few days ago, I talked about the…
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The Dangers Of Tying Your Business To Another
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Recent announcements by Twitter and Apple have significantly impacted each company's developer network. As many of you know, Twitter decided a few days ago to acquire the company that makes and…
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The Need To Refocus From Time To Time
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It's common for us to be consumed by our daily tasks and routines, at the expense of focus, learning, and assessment of strategy. Two announcements yesterday highlighted for me the importance of…
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What's The Core of Your Business?
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Too often, startup teams get misdirected by the media and customers to add features and functionality to a product or service that turn out to be collateral to the business. I believe this is happening…
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crowdSPRING Customer Interview - Innova Apps, Inc.
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Bryan J. Sebastian of Innova Apps, Inc. shares how his company uses crowdSPRING for design and why he thinks other startups and small businesses should consider leveraging crowdSPRING's community…
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Startup Tip - Dealing With Customer Resistance To Change
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Whether you run a small company or a big one, customers often resist attempts to change a product or service they perceive works well. People prefer to deal with the things they already know rather…
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Not Every Failure Is A Learning Experience
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Many entrepreneurs and investors - especially in Silicon Valley - believe that failure is acceptable. There's a big difference, however, between failure while doing your very best, and failure for…
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To Innovate, You Have To Stay Dissatisfied
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Success makes some people complacent. Other people expect to continue to succeed by doing the things that made them successful. This is not always possible. To innovate, you have to stay dissatisfied.
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Startup Tip - The Dirty Secret About Features
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I have little doubt that every investor has heard an entrepreneur touting how their new product or service will "crush" the competition with great features that the competition hasn't yet seen. Many…
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Here are all of the videos that Ross Kimbarovsky has uploaded to Vimeo. Appearances are videos that Ross Kimbarovsky has been credited in by others.
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