Saad is perfectionist yet pragmatic in everything he does. His introverted intuition makes him an idea and visionary person. He is passionate about participatory design and ethnographic research. His research exploration centers in understanding the ways design thinking and knowledge visualization can serve as vehicle for social innovation and community engagement. He blends his educational background in community development and social impact analysis to feed into his design concepts and solutions. Saad’s goal is to help individuals, groups, and communities visualize their assets and guide them to realize their goals. Saad is about truing soft data into strategic insights for emotional, process, and functional innovations.