Have you ever seen the rental car commercial where the car is wrapped in brown paper and on its way to pick up the client? I didn't do that.
I did however, do these ones. I am a Chicago-based creative director, and this is my reel. You'll notice these are mostly commercials for healthcare. I am not a healthcare specialist any more than I would be a beer specialist if I had worked at DDB assigned to the Bud Light account. I am a specialist in boundary-pushing ideas. No matter the category. These spots have won 2 best of shows, 2 CLIO's and an Emmy. They are not what's expected. Some were able to push more than others. But all are conceptually-driven, thoughtfully-crafted spots produced with the most challenging of budgets.
Very well done.