@setla is a full service video production, social media, branding team that has worked with government agencies, healthcare organizations, startups and well established companies re-connect with their audience and customer base while increasing value for the organization. With roots in pre-hospital, healthcare systems, medical device our expertise is in building content branding solutions that are scaleable, effective and falls within budget that gives your organization an edge over competition, increase market share and build trust among customers.
My experience has been in working as a DP, Producer, Editor to create Original WebTV Series, TV Pilots, Commercials, Educational programs, Promo videos, and Documentaries. I really enjoy working with companies that want to showcase their products in inventive ways. What usually happens is someone has a few ideas on how they want to improve their marketing or PR for their company and after a few conversations they see that it is much more than understanding how to make video, but what do you do with it afterwards? What is your storytelling eco-system?
In pre-production I listen... I will deliver storyboards, discuss distribution and web platform goals and options to enhance the impact the videos will have on the internet. My focus during production is on lighting and camera operation. In post production I am working with Final Cut Studio including FCP7, Motion, Color and if the project requires it my team of Motion Graphic/ After Effects/ Cinema 4D artists join the fun.
Cameras I own and operate: Sony F55, Canon C300 (PL), Canon C300 (EOS), Canon 5D Mark II, Canon 5D Mark III, Sony EX3 & GoPros. No one camera is perfect for every client's needs, so my goal is to make sure I craft that image to meet the demands of your message.
Clients include: History channel, Discovery Channel, G4TV, Benechill, Zoll Medical, Physio Control, EMS Today (JEMS), EMS World Expo (Cyngus Media), TAK Response Conference (Penwell), American Medical Response, Magnum Boots USA, San Francisco Paramedic Association, BV Winery, Rosenblum Cellars, Diageo and many more.