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9 months agoSix to Start commented on Project 314: Putting the 'Game' back in ARGsHi Myles - glad you enjoyed the talk, and definitely let us know you've got your ARG up and running!
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10 months agoSix to Start commented on Project 314: Putting the 'Game' back in ARGsYeah, I think it's really a holdover from viral marketing, which (to me) originally held out the promise of being able to deliver millions of users based on a trick, rather than creating good or engaging experiences.
Six to Start
Joined October 2008
We invent and build new kinds of entertainment that are designed, from the start, to live on multiple platforms.
For us, this has so far included alternate reality games, integrated on-and-offline experiences for theme parks, playful storytelling like We Tell Stories, or more game-like things, like our forthcoming production with Channel 4. Who knows what it might involve next, but everything we make reflects our joy in entertaining people through play and stories. Find out more at sixtostart.com/whatwedo/
For us, this has so far included alternate reality games, integrated on-and-offline experiences for theme parks, playful storytelling like We Tell Stories, or more game-like things, like our forthcoming production with Channel 4. Who knows what it might involve next, but everything we make reflects our joy in entertaining people through play and stories. Find out more at sixtostart.com/whatwedo/
See all 39 videos Their recent videos
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Project 314: Putting the 'Game' back in ARGs
10 months ago -
Smokescreen Gameplay Trailer
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David reading Chaucer
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