1. SEOmoz Whiteboard Friday - Complex Content Issues

    07:29

    from SEOmoz / Added

    1,992 Plays / / 1 Comment

    Back in the studios fresh for 2009, we're discussing ways to deal with complex content situations. How do you deal with a very popular piece of content that must be available in several versions for your users (single-page, multi-page, downloadable, etc)? While not exactly a duplicate content or canonicalization problem, you could still suffer in the SERPs due to the division of links between the different versions. Rand shows a solution we came up with for one of our most popular pieces of content, and it can work for you too.

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    • Customize Site Content for Individual Visitors with ORBTR Widgets

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      from ORBTR / Added

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      With ORBTR, now your WordPress website has the ability to choose appropriate content from a library of choices based on who is reading it — the same way you choose appropriate clothes from your closet in the morning based on where you’re about to go.

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      • Ontolo Rank Landscape Reports Demo

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        from Ontolo / Added

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        Rank Landscape Reports are now available for sign up here: http://ontolo.com/#rank-landscape-reports With Ontolo Rank Landscape Reports, we help you design specific SEO campaign targets based on real keyword ranking data. First, we collect the top 1,000 web pages that rank for your top keywords. Next, we crawl, collect and store dozens of key metrics for those ranking pages, including PageRank scores, SEOmoz scores, keyword density scores, and more. Finally, we give you the tools to analyze that data in dozens of ways. As you analyze the data, you will be able to create specific link building and content optimization targets for your SEO campaigns.

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        • Gravity Creates a Personalized Web Experience, Delivering 300-400% Higher Clickthrough

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          from Cloudera / Added

          348 Plays / / 0 Comments

          In this video, Gravity's co-founder and CTO Jim Benedetto explains how Gravity is personalizing the web using proprietary interest graphs, which are powered by Hadoop (via Cloudera Enterprise) and HBase. The result: 300-400% higher clickthrough, 10x more return visits, and longer web session lengths.

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          • Content Optimization - Lecture 9 for UCI Extension SEO 2013-04-01

            01:36:54

            from Mike Moran / Added

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            Mike Moran narrates his slides in a 90-minute class for the UC Irvine Extension on content optimization.

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            • Learn How to Optimize your Website Content including Videos, Press Releases, Blog Posts, Job Listings and More

              48:36

              from Schipul - The Web Marketing Co. / Added

              64 Plays / / 0 Comments

              Caitlin Kaluza (schipul.com/people/caitlin-kaluza), SEM Manager at Schipul - the Web Marketing Company (www.schipul.com), shares some of SEO optimization tips for optimizing your videos, press releases, online photo albums, blog posts, job listings and more at SchipulCon 2011 (www.schipulcon.com). Learn how to strategically add content and how to drive more traffic to your website the right way. For more information related to website optimization visit schipul.com/seo-search-optimization Additionally, check out Schipul’s SEM blog (www.thesemblog.com) for the latest SEM, SEO and PPC news and tutorials.

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              • Website Content Optimization to Boost Search Rankings

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                from Randi Thornton / Added

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                Learn how to use words and text on your website to increase search rankings with content optimization. The content on your web pages can have an enormous impact on your online sales.

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                • Webtrends

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                  from R2integrated / Added

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                  Webtrends is a sophisticated analytics organization that engaged R2i to develop a strategy for generating high quality leads for their enterprise optimization software known as Optimize. Their specific interest was in reaching new and more qualified leads outside of their owned properties. In order to effectively launch a new lead generation program in unowned properties and communities of interest that resided off brand, they also needed a content marketing strategy that would be relevant within identified communities of interest.

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                  • Content Optimization Best Practices | Volume Nine

                    08:00

                    from Volume Nine / Added

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                    V9SEO.com The secret is out – if you want to drive organic success, you have to produce unique, interesting and relevant content. Not only does content need to be strategic and engaging, it also needs to resonate with individual readers. This can be a tricky process to nail without the right steps in place. At Volume Nine, our content marketing experts have fine-tuned our approach to help our clients achieve success in maximum visibility and engagement through their content creation. This video explains some of Best Practices of Content Optimization. Volume Nine provides SEO reviews, consulting, and support to help you grow your business using the best SEO practices, the highest level of strategic initiatives, and the most accurate analytical metrics. Connect with us on Facebook and Twitter! Facebook: facebook.com/volume9inc Twitter: @V9SEO

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                    • StrongView Tip #4 - Location, Location, Location

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                      from StrongView / Added

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                      If you're not already integrating geographically relevant content into your regular batch email campaigns, now is the time to start.

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                      What are Tags?

                      Tags

                      Tags are keywords that describe videos. For example, a video of your Hawaiian vacation might be tagged with "Hawaii," "beach," "surfing," and "sunburn."