1. Skift Forum: TripAdvisor's Barbara Messing

    16:30

    from Skift / Added

    21 Plays / / 0 Comments

    Barbara Messing, CMO of TripAdvisor, spoke at the Skift Global Forum. She leads the global marketing efforts as TripAdvisor continues to expand its global footprint as the world’s largest travel site. Barbara leads all consumer marketing activities at TripAdvisor, including brand development and experience, customer relationship marketing, public relations, search engine marketing, traffic acquisition, and mobile partnerships. Barbara’s talk “The Power of User Data to Build a Travel Brand,” discussed how booking sites can use data to continue improving the customer experience. Over the next three weeks, we will publish in full the presentations and interviews from the Forum. To follow along as they are added, bookmark this page: http://skift.com/tag/forumvideos/

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    • What is WOMO?

      01:13

      from WOMO / Added

      1,140 Plays / / 0 Comments

      WOMO is Word Of Mouth Online - Australia's No 1 Customer Reviews website. WOMO helps people find good businesses, and helps the good businesses get found. It's increasing the transparency between consumers and businesses and helping us all make smarter decisions about the businesses we use.

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      • What is WOMO?

        01:14

        from WOMO / Added

        27 Plays / / 0 Comments

        WOMO is Word Of Mouth Online - Australia's No 1 Customer Reviews website. WOMO helps people find good businesses, and helps the good businesses get found. It's increasing the transparency between consumers and businesses and helping us all make smarter decisions about the businesses we use.

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        • AORTA Reviews (Hilarious Amazon Reviews)

          04:50

          from Enrique Rodriguez / Added

          18 Plays / / 3 Comments

          Do you read or write online Amazon reviews? AORTA Reviews is a mock PSA in good fun to promote the writing of online reviews for consumer sites featuring some of the web's most viral products. Credits: Director, Video Editor

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          • The Good Insights: User Reviews - Spelling vs Star Count

            00:48

            from The Good / Added

            If you've ever booked a hotel room online, you know how helpful user reviews can be. But if you happen to own a hotel, you might find the idea of unmoderated reviews on sites like TripAdvisor a bit terrifying. "What if they say something horrible about us?" Well, what if it didn't matter if the review was good as long as the grammar and spelling were? That's exactly what a recent study of hotel bookings found: if reviews were well written with proper grammar, whether positive or negative, room bookings went up. User reviews are a critical part of the online ecosystem, so instead of worrying about whether or not you're getting positive ones, just make sure the grammar and spelling are correct, and your business will be just fine. For more quick tips on how to make your website more effective, visit http://thegood.com/insights Source: http://blogs.reuters.com/felix-salmon/2011/05/23/how-to-ethically-improve-your-customer-reviews/

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            • Your reviews problems are over

              01:12

              from Yotpo / Added

              652 Plays / / 0 Comments

              Yotpo is revolutionizing the way users consume reviews. In particular, we make it easy to e-commerce/blogs/mobile app owners to present quality reviews from all around the web and social media. Our beta program is launching at Q4 of 2011, If you are not satisfied from your reviews in your site please contact us.

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              • TrustYou: Search Engine For User Reviews in the Social Web (Benjamin Jost)

                03:13

                from Ramon Suarez / Added

                140 Plays / / 0 Comments

                Benjamin Jost presents http://trustyou.com, a search engine for user revies in the social web that is now focused in the hotel vertical and is about to launch for restaurant chains. More videos and information at http://ramonsuarez.com

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                • Free Webinar Wednesdays - Online Customer Reviews... What Are People Saying About YOU?

                  01:00:12

                  from Eric Cook / Added

                  8 Plays / / 0 Comments

                  http://www.FreeWebinarWednesdays.com In this session of FWW, Eric Cook (WSI Internet Consulting) and Jeff Simpkins (Community Bank Consulting, Inc.) are joined by the president of CustomerLobby.com, Ted Paff, to talk about customer reviews and online ratings. In addition to CustomerLobby, sites like Google Places, Yahoo Local, Yelp are making it possible for people to go online and give businesses ratings (or "stars") for their service. These ratings are proving to have more of an impact on search results as well as enhancing the likelihood of your business being selected over others if you have ratings. Learn more about what your business can do now to get your customers to rate you online!

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                  • People Love Lunch!

                    01:44

                    from Lunchdotcom / Added

                    915 Plays / / 0 Comments

                    Lunch is the place to share and discover knowledge and opinions that are most personally relevant to you. We feature reviews, tips, lists, polls, and ratings contributed by Lunch members on almost any imaginable topic. From the latest YouTube video, bestselling novel, or political policy, to a local mechanic, life philosophy, or snowboard, it's a place for all interests. Lunch is about making it fun and easy to share what you know, whether you're a super-user or a novice. We give you tools to express your likes, loves, and loathes in a thoughtful way. This connects you to people who share your interests, and also helps you find common ground with people who may appear to be your total opposite. Lunch is a community of people who share a passion for understanding more in life.

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                    What are Tags?

                    Tags

                    Tags are keywords that describe videos. For example, a video of your Hawaiian vacation might be tagged with "Hawaii," "beach," "surfing," and "sunburn."