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Fascinated by our human behavior changes and addicted to new technologies and the digital transformation of our life, I fuel my life with digital innovation, sport, photography, travel and my family! What I love is all about innovation, initiating new advertising and cross-cultural marketing models at the international level, breaking the rules of traditional communication and catalyzing innovation-led strategies for my clients.
Actually Global digital director at PUBLICIS WW, I am responsible for digital and integrated leadership for our international clients, innovative catalyst, brand content leader and and contribute to the digital transformation of our network and our clients.