Over 25 years, Richard Lyons’s photographic journey has been wide and varied, gaining him recognition as one of Australia’s leading Advertising photographers.
In his early years, Richard spent time honing his traditional photography skills in Australia and overseas by assisting some of the best Advertising photographers. His transition from camera film to digital eight years ago ignited an interest in new technology and post-production techniques, which he has crafted into a fine art.
Richard is mostly known for his work featuring people. Through painstaking composition, he can create intriguing images that are rich in depth and texture. His signature look and feel comes from many years of traditional photographic experience combined with modern post-production techniques.
Richard has won more than 50 recognitions and awards within the South Australian advertising industry and in 2004, 2005 and most recently in 2012, Richard won the prestigious Masters Chair Award, recognising the time-honoured role of a master craftsperson.
Upon recent purchase of the new Nikon D4 DSLR technology in 2012, Richard is now experimenting in shooting motion images, resulting in recently shooting and directing his first two tvc's in August 2012.