A short film visualising the future of visual communication (including TV). Selected out of over 400 entries to celebrate the opening of the new BBC Worldwide premises in London. Winner of the Arts Thread Creative Challenge 2014 (moving image category).
About the Film Concept
Instead of predicting how technology may develop in the future, I was inspired by contemporary philosopher Catherine Malabou and specifically her notion of human perception carrying the characteristics of elasticity and lucidity. With that in mind, I took an alternative conceptual approach to the brief.
In a fictitious world METAQUA (beyond water) water is the new medium for communication, a metaphor for visual communication: water can be touched (watching TV, like touching an iPad); water can be pure or filtered (this represents various kinds of information and contents); water has a cycle, from a drop to a river to an ocean (as the individual experience of watching a programme can be shared by millions).
This film envisages the future ‘television’ landscape experience: instant, engaging and therefore fully immersive, touching and powerful.
