Nominated for the Fashion Film Festival of Chicago 2015.
Neon Samurai was first introduced in 2013 for BA Fashion show at Central Saint Martins College of Art and Design (London, UK) by Xue Li, as final project of BA Fashion Print.
Learn more about the project here: behance.net/gallery/14958555/Neon-Samurai-Xue-Li-2014
We wanted everything that involves the creation of this video to be based on the collection.
To create the music we deconstructed the colors of the garments in a color map, our aim was to 'hear' these colors through a song. We translated the RGB numerical values of each color into musical notes and also transformed the color pattern image file into a sound. All this together brings the sound of the garments of the Neon Samurai collection video.
The typeface was specially designed for this project. It is based on the patterns found in the garments, and it is meant to give a uniform style to the whole of the identity of the advertisement. Its experimental character is a hallmark of our projects.
CAST & CREW
DIRECTOR Marta Yarza Hilario and Eva Yarza Hilario
DIRECTOR OF PHOTOGRAPHY Michael Tsim
1st ASSISTANT DIRECTOR Jess Corlett
2nd ASSISTANT DIRECTOR Rachel Miles
Cian Michael Hughes
Valerio Bracocini Phipps
Shachaf Eli Kolbar
Marta Yarza Hilario
Eva Yarza Hilario